Patagonia
Up and Under is the Patagonia Stockist in Cardiff, UK. We love Patagonia who are in business to save our home planet and here are a few reasons why from the brand themselves:
" At Patagonia, we appreciate that all life on earth is under threat of extinction. We’re using the resources we have—our business, our investments, our voice and our imaginations—to do something about it."
"Our values reflect those of a business started by a band of climbers and surfers, and the minimalist style they promoted in their lives and their sports."
Patagonia's brand values:
Build the best product: Our criteria for the best product rests on function, repairability, and, foremost, durability. Among the most direct ways we can limit ecological impacts is with goods that last for generations or can be recycled so the materials in them remain in use. Making the best product matters for saving the planet.
Cause no unnecessary harm: We know that our business activity—from lighting stores to dyeing shirts—is part of the problem. We work steadily to change our business practices and share what we’ve learned. But we recognize that this is not enough. We seek not only to do less harm, but more good.
Use business to protect nature: The challenges we face as a society require leadership. Once we identify a problem, we act. We embrace risk and act to protect and restore the stability, integrity and beauty of the web of life.
Not bound by convention: Our success—and much of the fun—lies in developing new ways to do things.
Patagonia Men's Forge Mark Responsibili-Tee
The Patagonia Men's Forge Mark Responsibili-Tee features a graphic inspired by Patagonia founder Yvon Chouinard's blacksmith shop. It was here that he first forged the pitons that made Yosemite big wall climbing possible. It features a classic crewneck style with a straight hem that can be worn tucked or untucked. This is Patagonia's lowest carbon footprint t-shirt and conserves resources by utilising fabric scraps and recycled bottles in its 100% recycled construction.
Patagonia Men's Go To Shirt
The Patagonia M's Go To Shirt is an ultra-comfortable, lightweight and stylish short-sleeved shirt that's been made from easy-care organic cotton and recycled polyester. It features a clean button-front styling and chest pocket that make it a great choice for almost any occasion, and as always with Patagonia, this product has been made in a Fair Trade Certified factory.
Patagonia Men's Long Sleeved Forge Mark Responsibili-Tee
The Patagonia Men's Long Sleeved Forge Mark Responsibili-Tee features a graphic inspired by Patagonia founder Yvon Chouinard's blacksmith shop. It was here that he first forged the pitons that made Yosemite big wall climbing possible. It features a classic crewneck style with a straight hem that can be worn tucked or untucked. This is Patagonia's lowest carbon footprint t-shirt and conserves resources by utilizing fabric scraps and recycled bottles in its 100% recycled construction.
Patagonia Men's Long-Sleeved Capilene Cool Daily Graphic Shirt
The Patagonia Men's Long-Sleeved Capilene Cool Daily Graphic Shirt has been made with 50-100% recycled polyester and MiDori® bioSoft fabric for added wicking and softness. It provides stretch for mobility and comfort, as well as using HeiQ® technology to control odours, keeping you cool and fresh when working hard. This is Patagonia's most versatile and technical top, whether you're working in hot or cool conditions.
Patagonia Men's Long-Sleeved Organic Cotton Midweight Fjord Flannel Shirt
The Fjord Flannel Shirt from Patagonia is a mid-weight, long sleeve shirt made with 100% organic cotton. It features a traditional button-front design with two chest patch pockets and a straight hemline, making it perfect for almost any situation. The Fjord Flannel Shirt is a great choice for layering and will provide extra warmth on colder days.
Patagonia Men's Micro Puff Hoody
The Patagonia Men's Micro Puff Hoody offers the best warmth to weight ratio of any jacket they've ever built. It combines ultralight Pertex Quantum for shell and PulmaFill technology as a synthetic insulation, which is a revolutionary alternative to featherlight down. This jacket achieves all the great quality's of a down jacket, but without any of the potential ethical issues that can come with it. The Micro Puff is undoubtedly a go-to piece of insulation for mixed cold weather conditions.
Patagonia Men's Microdini 1/2 Zip Pullover
The Patagonia Men's Microdini 1/2 Zip Pullover is a lightweight fleece that provides everyday warmth and comfort. It has a half-zip with standup collar for warmth and set-in sleeves that provide you with chafe-free comfort. There's then a handy zippered pocket on the chest for storing small items or essentials. As always with Patagonia, this jumper is Fairtrade certified sewn and 68% of the fabrics they've used this season have been made from recycled materials.
